Professional Development

Half-Day Course - Marketing Workplace LLN

This specialist workplace language, literacy and numeracy(LLN) course explores how you can develop the marketing activities within your practice and advance your understanding of marketing planning.

Aims:

• To highlight the benefits of improved workplace language, literacy and numeracy To look at ways of identifying problems
• To consider 'the message' and how to get it across effectively
• To define the marketing process
• To prepare for resistance
• To develop awareness of types of assessment and provision

Outcomes:

• Make the case for improving workplace language, literacy and numeracy to both managers and employees
• Identify ways of recognising the problem
• Develop a suitable 'message'
• Develop a basic marketing plan for workplace language, literacy and numeracy
• Demonstrate good practice in coping with resistance from employers and employees
• Give suitable guidance on types of assessment and learning programmes
  

News on forthcoming courses or if you would like the The Network to organise the above course in your area, or if you require further information, please contact: The Network's Professional Development Team, Tel: 01524 593405 or e-mail: pdenquiries@lancaster.ac.uk.